Frequently Asked Questions

Find answers about our products, allergens, sustainability, and where to buy Pure.

Products

Is the full range dairy-free?

Yes, all Pure products are certified dairy-free, gluten free & lactose free and can be used if you have any dairy allergy or intolerance.

Yes, the full range is vegan and is registered with the Vegan Society.

All Pure spreads are suitable for cooking and baking. However, Pure Buttery Taste has a higher fat content resulting in the best possible dairy-free baking results.

What are the flavourings in Pure spread?

There is no MSG in our spreads.

Pure does not use GM ingredients.

The spreads are suitable for home freezing for up to 1 month.

The colour is from carotene which is derived from carrots and the flavouring is natural.

Allergens & Dietary Restrictions

I am lactose intolerant, is Pure suitable for me?

Yes, Pure is certified as dairy-free, gluten free and lactose free so Pure is suitable for any dairy allergy or intolerance.

Our Pure spreads do not contain Soya.

Our Pure spreads do not contain any of the 14 major allergens. The manufacturing site is nut free.

Health

Do fortified spreads give me the required daily intake of vitamins I need?

Our Pure spreads contain Vitamins A, D, E and B12. 10g of product provides 32% RI of Vitamin E, 20% RI of Vitamin B12, 15% RI of Vitamin D and 10% RI of Vitamin A. Vitamin E helps protect cells from oxidative stress. Vitamin B12 helps your immune system to work normally and Vitamin D helps keep bones and teeth healthy and normal. It’s important to make sure you have a varied and balanced diet and a healthy lifestyle.

Pure spreads contain less saturated fats than butter, making them a healthy alternative. Sunflower contains 65% less saturated fat, Buttery Taste 60% less. Butter contains 54g saturated fat per 100g. Our spread is also rich in monounsaturated fats. Replacing saturated fats with these fats in the diet contributes to the maintenance of normal blood cholesterol levels. We also aim to keep our ingredients as clean and simple as possible, never using artificial flavours, colours, preservatives or additives.

There are no artificial trans fats in Pure.

Environment

Is your packaging recyclable?

Our tubs & lids are made from Poly-Propylene (PP-05). This is classed as widely recyclable in the UK which means that is collected by over 75% of local authorities/councils for recycling. As kerbside recycling collections are still at the discretion of local councils, if your local council does not collect, it will be possible to take plastics to your local recycling centre. You can search where to take your packaging if the local councils aren’t collecting it here: https://www.recyclenow.com/local-recycling

To make Pure a solid at room temperature and a spreadable product without the use of hydrogenation, a little palm oil which is naturally hard at room temperature, is combined with liquid vegetable oils. We always seek to operate in the most transparent and ethical way when it comes to our use of palm oil. We work with the RSPO (Roundtable for Sustainable Palm Oil) to ensure all the palm oil we buy is sustainably sourced and we are proud to be 100% certified by the RSPO. We only use RSPO certified, sustainably sourced palm oil in all of our products.

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